Social Media Coordinator

Communications · Washington, District of Columbia
Department Communications
Employment Type Full-Time
Minimum Experience Experienced
Compensation Salary and bonus commensurate with experience

The Hindu American Foundation (HAF) is seeking to hire a full-time Social Media Coordinator.  This is a new position for HAF so we're looking for someone with the social marketing experience and drive to increase our online presence.  The Social Media Coordinator will work closely with senior staff, and the communications, policy, and education teams to develop original content and suggest creative ways to attract more views and support, expand HAF’s reach, and support HAF’s mission and strategic objectives.


In other words . . . 


You were #tiktoking before it was a thing. You know the difference between a DM and PM. Your social game is fire. But now, you want to put it to good use. If you can decipher this, we want to hear from you… we didn’t want to make this TL;DR so ICYMI, HAF IRL is HRH so HMB.


The Social Rap Game

Devotional, emotional

Can you light that diya on our social?

Take a story that’s so crucial

And turn it into something glacial?


Are you intentional? multidimensional?

Impartial on topics that might seem controversial?

Is your knowledge of Hinduism transferential

to make our growth exponential?


You’ve got the lock on TikTok

And your Instagram hits like an aftershock

You can solve the algorithm like sherlock

And a troll, you’ll put em in a headlock


You know your dee-em’s and your pee-em’s,

spit verses in acrony-ems

You can make reels with all the feels

So a wide audience can see-em


You’re up to date on social’s fate

and with the team you’re able to communicate

Turn on a dime, make most of your time

and take a creative juice break.


But that’s not all, some crucial parts remain

For that we’ve gotta look past your online game

Interviews past with some senior staff 

that won’t be fake like aspartame


So are you ready for this? 

Got the chops for this?

Think you can manage all of this?

Then apply below using the link and go

And be ready to come back with response to this.


Just kidding. Cheesy rapping not required. But we’ll be impressed.


The Role:


  1. Research audience preferences and discover current trends
    1. Measure web traffic and monitor SEO
    2. Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
    3. Facilitate online conversations with followers and respond to queries
    4. Report on online reviews and feedback from followers
  2. Create engaging text, image and video content, and overall social media look and feel
    1. Oversee social media accounts’ layout
    2. Design posts to sustain readers’ curiosity and create buzz around HAF
    3. Suggest and implement new ideas to attract followers
  3. Develop an optimal posting schedule, considering web traffic and customer engagement metrics
  4. Train co-workers to use social media in a cohesive and beneficial way


Required Skills and Experience:


  1. BS degree in Marketing, New media or relevant field
  2. Design experience a major plus
  3. Working knowledge of India and Hindu teachings, practices, and traditions
  4. Proven work experience as a social media coordinator on various platforms
  5. Expertise in multiple social media platforms
  6. In-depth knowledge of SEO, keyword research and Google Analytics
  7. Ability to gasp future trends in digital technologies and act proactively
  8. Excellent communication, multitasking and analytical skills


In addition to the required documents and two professional references, your completed application should include samples of Facebook, Instagram, and Twitter posts with short descriptions of purpose, strategy, and results for each.

Thank You

Your application was submitted successfully.

  • Location
    Washington, District of Columbia
  • Department
    Communications
  • Employment Type
    Full-Time
  • Minimum Experience
    Experienced
  • Compensation
    Salary and bonus commensurate with experience